Germany's biggest-selling newspaper's male staff finally made a smart decision on International Women's Day. In a move that should have happened years ago the newspaper dumped their signature front-page topless female models.
Bild made their announcement on Friday that the legendary naked front-page blonde would be their last. More than of 5,000 women have appeared since 1984 on their cover and Bild was quoted as saying: It was "perhaps a small step from women's point of view – but it's a big step for Bild and all men in Germany." They also hinted that the Bild Girl may not be totally gone, saying it "wants to be sexy in the future too – but in a more modern way, and better-wrapped, inside the paper."
Bild front page gals are usually local women and an occasional professional model and do not pose on the front page on Sundays. Female Bavarian state justice minister Beate Merk, tweeted: "Good decision."
One customer however was not so happy as Bild quoted: "Bild doesn't want to print any more girls on page 1 because it doesn't correspond with the woman of today," Franz Josef Wagner wrote in his second-page column Friday. "I think the editor-in-chief of Bild is crazy. How can he banish the dream girl?"
After the announcement was made; Bild gave all their female employees the day off to mark International Women's Day. I salute Bild's decision and as Bob Hope once said: “Thanks... ahhh.. "Good Riddance to the Mammaries"!
Linda Seccaspina 2012